Articles 6 of 6
Recency Frequency Monetary Analysis for Segmenting Milk Suppliers of a Dairy Organisation
Subir Mitra1
Impact of Modern Agricultural Practices on the Environment
Zeenat Fatima1 and Arifa Khan1
Assessing the Impact of Government Export Promotion Programmes on Firm-level Export Performance: Evidence from India’s Apparel Sector
Rashmi M. Arora1,2
A Multilevel Model of Frontline Employee Performance and Customer Outcomes in the Hospitality Industry
S.M.R.K. Illangarathne1 and Chathuni Jayasinghe1
Integrated Marketing Communication Forcing Consumers to Compare Themselves with Others and Buy Brands: Case Study for Brand Success in Indian Context
Prateek Kanchan1
Advancing the Sustainable Development Goals Through Sustainable Finance: A TCCM-based Synthesis of Theory, Measurement and Impact
Priyanka Aggarwal1, Manaswi Kumar2 and Arushi Bathla3